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Visual Identity

Burcu Yılmaz Beauty

TO CAPTURE THE ESSENCE OF BURCU YILMAZ BEAUTY, WE FOCUSED ON CREATING A LOGO THAT EMBODIES ELEGANCE AND SOPHISTICATION. OUR DESIGN PROCESS BEGAN WITH A DEEP UNDERSTANDING OF THE BRAND'S CORE SERVICES AND VALUES. OUR GOAL WAS TO DEVELOP A VISUAL IDENTITY THAT IS BOTH DISTINCTIVE AND IN HARMONY WITH THE BRAND'S TARGET AUDIENCE.

Müşteri

Burcu Yılmaz

Endüstri

Güzellik Merkezi

Tarih

2023
ETNİK KİMLİK PROJESİ

PROJECT SUMMARY

Burcu Yılmaz Beauty approached our agency to completely renew their brand identity. They requested a fresh, modern logo that highlights their expertise and natural beauty.

Visual Identity & Logo
Beauty Center

To capture the essence of Burcu Yılmaz Beauty, we focused on creating a logo that embodies concepts of elegance and sophistication. Our design process began with a deep understanding of the brand's core services and values. Our goal was to develop a visual identity that is both standout and aligned with the brand’s target audience.

– Simge Hasakioğulları
Art Director

Design
Process

Our design team conceptualized a logo featuring the initials "B" and "Y" integrated into an eye symbol that represents the brand's focus on beauty. The eye, as a universal symbol of beauty and perception, perfectly aligns with the services offered by Burcu Yılmaz Beauty.

Typography: By selecting a modern and clean typeface, we ensured that the elegant lines of the logo are complemented, guaranteeing readability and timeless appeal.

Color Palette: A sophisticated color scheme was chosen to express luxury and professionalism, enhancing the overall brand aesthetic.

Symbolism: The eye design elegantly incorporates the letters "B" and "Y," creating a unique and memorable mark.

The new logo has been applied across various brand touchpoints, from business cards to social media profiles and service menus. This consistent visual identity provides a professional and cohesive look, reinforcing Burcu Yılmaz Beauty's brand image.

We focused on creating a logo that embodies the concepts of elegance and sophistication to capture the essence of Burcu Yılmaz Beauty.

VISUAL IDENTITY
LOGO
FONT SELECTION
ICONS
WEBSITE DESIGN

Burcu Yılmaz Beauty, a well-known name in the beauty industry, approached our agency to completely renew their brand identity. Specializing in silk eyelashes, permanent makeup, and eyebrow design, Burcu Yılmaz Beauty requested a fresh, modern logo that highlights their expertise and natural beauty.

Burcu Yılmaz Beauty's rebranding resulted in a modern and sophisticated logo that encapsulates the brand’s commitment to enhancing natural beauty. This new visual identity not only elevates the brand’s presence but also strengthens its connection with clients.