THE CORPORATE IDENTITY DESIGNED FOR ELIS HAS HELPED ESTABLISH THE COMPANY'S POSITION IN THE MARKET AND CREATE A MODERN AND YOUTHFUL IMAGE.
BRAND STRATEGY
DESIGN PROCESS
BRANDING
Project Scope:
Logo Design, Color Palette, Typography, and Corporate Identity Creation
Project Process:
When we began the process of creating corporate identity for Elis, our goal was to establish a modern and youthful image for the company. In the logo design, we drew inspiration from the movement of atoms and incorporated this movement into the logo. This approach allowed us to merge scientific themes with a modern aesthetic.
The logo was designed to reflect the company's youthful and dynamic nature. Dynamic lines and color transitions representing the movement of atoms were used. Logos were created with variations to appear differently on black and white backgrounds.
DESIGN PROCESS
COLORS AND TYPOGRAPHY
Colors:
The colors used in the logo and corporate identity were carefully selected. Vibrant green (#78D818), purple (#9E50C0), red (#F13005), and yellow (#F1B605) were chosen to reflect scientific themes while providing a modern and dynamic appearance.
Typography:
Wida Round and Karla fonts were selected to achieve both high readability and an aesthetically pleasing look. These fonts contribute to a modern and professional image for the brand.
COLOR SELECTION
The colors chosen for the logo and corporate identity were selected with care. Vibrant green (#78D818), purple (#9E50C0), red (#F13005), and yellow (#F1B605) reflect scientific themes and provide a modern appearance.
RESULT:
The corporate identity designed for Elis has helped solidify the company's position in the market and create a modern and youthful image. With this project, Elis will strengthen its position in the industry and continue to offer reliable, innovative solutions to its customers.
